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Sell Pre-Construction Homes with Confidence: How Scelta 360 Helps Realtors Build Client Trust

Writer's picture: John MillJohn Mill

Updated: Oct 14, 2024


A 3d tour of a home that was sold in pre-construction

As a realtor, selling pre-construction homes can often feel like a delicate balancing act. How do you help clients confidently envision their dream home when it’s little more than a blueprint or, worse yet, a pile of dirt?


It’s a question many real estate professionals have faced—especially in today’s competitive market, where client expectations are high, and the pressure to make informed decisions quickly is ever-present.


Enter Scelta 360.


Realtor stands in front of a sold sign billboard
Matt Biggley stands in front of his sold property, which is now in early construction.

For Matt Biggley, a realtor from The Real Group in Windsor, Ontario, Scelta 360 has been “nothing short of revolutionary.”


Matt has been helping clients purchase pre-construction homes for years, but the process wasn’t always smooth. Traditional tools like floor plans and blueprints left much to the imagination, and many buyers found it difficult to take that final leap.


The Problem with Traditional Pre-Construction Sales.


“Typically, when selling pre-construction homes, the process involves setting up a showroom or, if you’re lucky, a model home. But often, you’re just pointing to a pile of dirt and asking buyers to envision what could be their dream home. It’s a big leap from dirt to a finished product, and many people simply can’t visualize that.”

With most buyers relying on blueprints or basic floor plans, Matt notes that confusion or a lack of clarity often stalls the sales process. “There’s a lot left to interpretation when using traditional tools. People can’t truly comprehend what they’re looking at. And when they can’t grasp the scope and scale of a home, they’re hesitant to make a decision. Honestly, it can be a bit deflating. There’s no excitement in staring at a two-dimensional floor plan.”


How Scelta 360 Fills the Gap.

A 3D tour of a home still in pre-construction
Click to explore the Scelta 360 experience

This is where Scelta 360 comes in. Matt pitched the idea to his builders, and the results were transformational.

“The builders I worked with typically waited until a house was completed before listing it because they knew buyers couldn’t envision the final product. I introduced them to Scelta 360, which turned those flat, uninspiring floor plans into life-like renderings. Potential buyers could virtually walk through the home in a way that felt incredibly real. It changed everything.

What’s unique about Scelta 360 is how it allows clients to actually experience the home. Instead of trying to imagine what a room will feel like based on dimensions on paper, buyers can step into the virtual space, walk through it, and get a sense of scale, design, and layout—long before construction even begins.


Confidence in Every Decision.

a 3D walkthrough of a home still in pre-construction
Click to explore the Scelta 360 experience.

Matt also points out that Scelta 360 helps buyers avoid costly mistakes.

“People often don’t realize they’ve made a mistake until it’s too late. You don’t want to be asking yourself, ‘Is this bedroom too small for my daughter?’ or ‘Is the kitchen island too close to the cooktop?’ when the house is already being built. With Scelta 360, they can see the space before it exists, giving them the confidence to make informed decisions and feel good about their choices.”

For Matt, this clarity has been a game-changer. “Scelta 360 gives clients such a perspective that they’re able to make really good, confident decisions when it comes to finalizing their home plans. And when they feel confident, it makes my job as a realtor so much easier.”


Building Trust with Clients.

A billboard for a real estate development that is sold.
111 Walnut in Harrow, now sold in pre-construction.

At the heart of every real estate transaction is trust, and for Matt, Scelta 360 has become an essential tool in building that trust with his clients.

As realtors, we want our clients to feel confident in their decisions, to trust the process and, ultimately, to trust us. Scelta 360 helps me do that. When clients can walk through a virtual version of their future home and know exactly what they’re getting, it creates a level of trust that’s invaluable.”

Word for word: “Scelta 360 helps me become trusted. It provides me with the opportunity to build that trust with my clients, and as a realtor, there’s nothing more important than that.”


Conclusion: Empowering Realtors to Sell with Confidence.

A realtor walks thropugh a home under construction

In an industry where visualization is everything, Scelta 360 is giving realtors the tools they need to close sales faster and build lasting relationships with clients. The ability to offer buyers a truly immersive experience helps eliminate uncertainty, reduces the decision-making timeline, and ultimately empowers clients to move forward with confidence.


If you’re a realtor looking to revolutionize your pre-construction sales process, Scelta 360 might just be the game-changing tool you’ve been waiting for.


Ready to see how Scelta 360 can help you sell pre-construction homes with confidence?


BOOK SCELTA 360 DEMO: https://shorturl.at/puK38



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